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  • 18.8% of email contacts lost yearly.
  • About 27% of losses come from unsubscriptions
  • You can decrease it by two-thirds

A link for unsubscription is an evitable part of any marketing email. Even true spammers usually respect your right to unsubscribe. Companies, on the other hand, don’t like watching how their precious database decays over time.

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woman sending SMS

91% open rate for your messages?

  • SMS have excellent average open rates (over 90%)
  • Open-rate adjusted costs of SMS could be almost the same as the costs of the email
  • Click rates of SMS are similar to email (1-4%)

A marketer’s dream is that the customer would read almost every email sent. However, with open rates between 20-25 % it is far from being reality. However, there is a channel with open rates higher than 90% on average: SMS.

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Increase Your Bottom Line with A/B Testing

In digital marketing, the difference between losing or gaining a potential customer can come down to a few small, distinct details in your content. A certain color, word, or layout can either attract or drive away customers.

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Multi Language Emails

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What is A/B Email Testing?

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The Importance of Heat Maps

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Email Campaigns

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The Importance of Blogging

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Navigating and Managing Your Calendar

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Run All of Your Social Media Accounts with Incomaker

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