marketing | Incomaker


admin's picture

The Advantages of A/B Testing

Continue reading →

AI in marketing - lessons learned from the conference

On Monday 9.10.2017, Incomaker had a presentation at Marketing Monday in Prague.

A common conclusion agreed by virtually all speakers was that there is nothing like AI if we understand artificial intelligence as something that could resemble or even replace human reasoning. There is nothing like that and most likely will not be. It is more accurate to speak about machine learning, deep learning, various sophisticated statistical algorithms, automation, etc.

Continue reading →